|Securing your company’s data|
There have been many security breaches to big-name companies over the past few years - eBay, Adobe, Home Depot, and Sony Pictures to name a few. While large enterprises are primary targets for hackers, small and medium-sized businesses are also vulnerable, and therefore need to arm themselves against data security threats. More often than not it is impossible to undo the damage caused by hackers, but you can take certain steps to prevent it. Applying these simple security tips can help protect your company’s data.
Get rid of passwordsWe are all accustomed to setting passwords to our online accounts, and the tip is always the same - set strong passwords, and change them regularly. But according to Verizon, a global communications and technology leader, a quarter of data breaches analyzed in this year’s report could’ve been stopped if the victimized company had applied more than a password in its defenses. The problem is that passwords can be used with any computer, which is why companies like Facebook and Google have replaced passwords with USB tokens. Tokens, when plugged into a company’s computer, act as a verification device and an extra layer of security.
Encrypt all dataEncryption is a great obstruction to hackers, since it scrambles and descrambles data each time someone tries to read it. Encryption also causes compatibility issues if the data is not being accessed via the company’s own network systems. While applying encryption can be costly, it is certainly well worth the money if it can protect your business data from leaking into the wrong hands.
Keep systems up-to-dateThe technology world is moving at a fast pace. Hackers are always upgrading their tools to take advantage of outdated security systems, and so companies should do likewise to protect their valuable resources. Yet many companies who use software don’t install updates immediately. If the update intends to close security loopholes, delaying an update exposes you to external attacks. So install software updates as soon as they come out in order to give hackers no reason to penetrate your systems.
Back up frequentlyAlthough you’ve implemented several security layers to your data, sometimes hackers can find their way in. This is why you need to back up data frequently, whether it’s on-site, off-site or by way of cloud backups. In the worst-case scenario if your systems do get infiltrated, you can restore lost data from those backups and quickly strengthen security.
Monitor connectivityMany businesses have no idea how many computers they have, so it’s very hard to keep track of which computers are online. Sometimes a company’s computers and servers are online when they don’t need to be, making them a tempting target for attackers. With that in mind, it’s advisable to configure business servers properly, ensuring that only necessary machines are online and that they’re well-protected.
It’s much more expensive to fix a data breach than to prevent one. If you’re looking to check your business IT systems for potential threats, contact us today and we can help.
Published with permission from TechAdvisory.org. Source.
|Ditch these 5 habits to boost productivity|
Do you ever feel as if your "to do" list is never ending? Do you spend your days trying to keep pace? If you’re constantly feeling worn out at work and ever ineffective, there may be deeper problems at play than a long, bulky to do list. We’re talking about habits. And here are a few that are surefire productivity killers you need to ditch now.
|Using email marketing to retain customers|
Email marketing has been around for a long time, and it certainly works if you want to increase your business’s income. Your clients will most likely provide their email addresses when they purchase your products or services, and it is up to you to make the most out of this valuable piece of information. You can use email marketing to promote your brand, and generate sales or a warm business lead. Apply the following email marketing strategies to retain customers and boost your business revenue.
|Office Lens app is now more widely available|
AIt’s a rainy friday evening. You just got home from your hour commute to work and are looking forward to unwind and catch a movie with your wife. As you loosen your tie, your phone vibrates and you see an urgent message awaiting. It’s from a new client who needs a scanned copy of his contract immediately. While you luckily have it on you, the nearest scanner is at Kinkos 10 miles down the road and that storm outside just seems to be getting worse. If you had the new Microsoft Office Lens, this wouldn’t be a problem. Yes, you might argue there are a number of other phone apps that can create scanned documents. But Office Lens is simply better. Here’s why you should be excited Office Lens is coming to iOS and Android.
|Network like a pro on social media|
Do you use social media for fun, but have no idea how to harness it to grow your business? You’re not alone. There are thousands of business owners out there who are clueless when it comes to social media as a networking and marketing tool. So to help you understand basic social media etiquette and how to network like a pro, we’ve given you a quick rundown of how to use Facebook, LinkedIn and Twitter to benefit your business to the max.