|Benefits of CRM for businesses|
At the end of the day, the success of any business comes down to whether it’s making a profit. But building and maintaining relationships with the customer base responsible for that revenue is even more significant. Visionary business owners are implementing customer relationship management (CRM) systems as a part of their business operations.
Imagine a product that you purchased a couple of days ago breaks after its first use. You contact customer support and describe the issue, only to be told to wait for another representative to call you back. You wait for hours, and still nobody calls back. After sending an email to customer support, there’s a chance you get a call back, but it’s from someone unfamiliar with your problem and you awkwardly have to explain yourself for the third or fourth time. An effective customer relationship management system can eliminate this problem and many more. Here’s what you need to know.
Customer relationship management is a system that allows businesses to manage, record, and evaluate their customer interactions, in order to provide better services and boost sales. You can use CRM to store customers’ contact details, accounts, leads and sales opportunities all in one place, usually in the cloud so that the information is accessible by anyone in your organization, and at any time.
Why you should invest in CRM
If you’re looking to improve customer service and increase sales conversion with CRM, contact us today and see how we can help.
Published with permission from TechAdvisory.org. Source.
|How to protect your business from disaster|
Think your business is immune to disasters? Think again. Disasters can strike without warning and, when they do, your company stands to lose more than just the time and money you’ll have to spend on data recovery and compensation. You could lose years of hard-earned reputation and trust from loyal clients – the two things that could potentially put an end to your operations altogether. It’s therefore important to protect your business from disasters before they even happen. When it comes to disaster recovery planning, there are countless actions you can take to minimize damage and risk. Here are a few to get you started.
|New features for Google Calendar on Android|
If you’re one of the many for whom Google Calendar has come to mean the difference between being on time and missing meetings altogether, but you refuse to budge in your love of Android devices, there’s good news for you. You can bid farewell to needing to put up with limited functionality compared to Google Calendar’s web-based service, thanks to a raft of improvements built into a recent update to the Android version of the popular app.
|Why your Facebook page likes have dropped|
Understanding the success of Facebook marketing efforts can quickly become complicated but, if there is one figure that’s critical to monitor on a regular basis, it’s the count of users who have liked your company’s page. This number helps you understand how far your messages are spreading, and what return you’re likely getting on your investment. Beware, though – Facebook has announced a site-wide drop in page likes – here’s what you need to know.
|How to protect your email account|
If you think your email is fully protected from hackers, think again. A lack of sufficient email security measures can result in data theft, unauthorized access to sensitive information and the invasion of your computer by viruses and malware. Here are some tips to secure your email account from unwanted intruders and the many troubles that come with them.